Hi, I'm Morgan.


You should create something.

Last updated on May 25th, 2020

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Join me as I share my journey to ditch perfectionism, embrace life in the messy middle, and build a strategic online business. If I can do it, so can you. Let’s make stuff happen for the glory of God!

My Latest Posts //

Frivolous Trademarks Parody

On Fighting Frivolous Trademarks, Part 1: At the Beach

This series examines why so many bad trademarks are registered, how it affects the print-on-demand industry, and what you can do to help.

Link: Letter of Protest

Letter of Protest Form – USPTO’s form to protest trademark applications that should not register. To properly complete the form, review my Letter of Protest posts and/or join a group.

Fear Is Not the Boss of You Summary

Fear is Not the Boss of You is a fun, story-rich, biblical guide to overcoming fear, explaining where fear started, how to identify your next step, and what to expect when you take action. Here’s my 4-minute summary.

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Frivolous Trademarks Parody

On Fighting Frivolous Trademarks, Part 6: USPTO Issues and Efforts

The USPTO system is biased in favor of faulty registrations for print-on-demand. One big factor is the limited case law available to examiners.

Frivolous Trademarks Parody

On Fighting Frivolous Trademarks, Part 5d: Life Is Good Lawsuits

This post uses the LIFE IS GOOD trademark as a case study to demonstrate how myopic refusals unintentionally strengthen weak trademarks.

Frivolous Trademarks Parody

On Fighting Frivolous Trademarks, Part 5c: USPTO Started It

This post explains how USPTO helps creatives register questionable trademarks by teaching them how to overcome an ornamental refusal.

Frivolous Trademarks Parody

On Fighting Frivolous Trademarks, Part 5b: Ornamental Refusals and Red Oceans

This post explains how savvy creatives and trademark attorneys easily overcome an ornamental refusal for questionable trademark applications.